Social Networking for Newbies » Referral Institute http://www.snfornewbies.com Strategies, tools and tactics to help the people just getting started with Social Networking Sat, 28 Jan 2012 01:51:24 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 LinkedIn recommendations http://www.snfornewbies.com/social-networking/linkedin-recommendations/ http://www.snfornewbies.com/social-networking/linkedin-recommendations/#comments Thu, 20 Nov 2008 18:16:07 +0000 http://www.quoteactionspodcast.com/?p=99

The Referral Institute has a relationship model called VCP. It stands for Visibility, Credibility & Profitability. Simply stated, people need to know who you are (Visibility) and they need to trust you (Credibility) before they will do business  with you (Profitability.) This is true both online & offline.

One of the best ways to get Credibility is through the use of third party testimonials or recommendations.  Chris Brogan has written an excellent article on how to do great LinkedIn Recommendations.

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