Making dollars and sense out of LinkedIn

by admin on August 25, 2013

I was recently interviewed on regarding making sense (and dollars) out of LinkedIn. The show’s host Doug Gfeller had this to say: “one of the best radio interviews I have ever done.” It is a very good interview with lots of good stuff re: LinkedIn. You can listen to it below.

I’ve stated before that I hold LinkedIn’s endorsement feature as useless from the perspective of it generating credibility for us. However this is not to say that they are completely useless. If you’re familiar with the Referral Institute’s VCP process – Visibility, Credibility & Profitability, the endorsements feature is helpful to gain Visibility. It also helps generate Goodwill – a very important currency for us to acquire on LinkedIn. Please watch the following video that gives you my perspective on endorsements and how to use them strategically.

How to find former employees on LinkedIn

by admin on June 7, 2013

I recently received this question from one of my connections. He wanted to find former employees of a particular company. Please watch this short 90 second video below to learn how to do this.

The new LinkedIn’s user interface is far different from the previous one. I recently received a request from one of my clients on how to edit a recommendation they had previously given. I went to my LinkedIn account and spent about 15 minutes trying to find out where/how to do it. Below is a video that will show you (and save you a lot of time and frustration) how to do it.

LinkedIn keeps changing its UI (user interface) claiming that it makes the experience better for its members. I find it to be the opposite. Please read my post where I compare LinkedIn and Costco.

Anyway, if you happen to have the new LinkedIn interface and you’re wanting to create a Company Page, please watch the short video below:

Let’s say that you connected with someone on LinkedIn who turns out to be somewhat of a nuisance. How do you disconnect from them?

LinkedIn makes it very easy to remove one of your connections – and best of all, they won’t be notified that you removed them. To learn how to do this, please watch the short video tutorial below:

How to Remove a LinkedIn Connection

If your LinkedIn user interface looks different than the one shown in the video, you probably still have the old interface. LinkedIn rolls out things in phases and they may not have changed yours. Please click on the link below to see how to remove a connection using a different interface:

How to Remove a LinkedIn Connection – Old Interface

How to request LinkedIn recommendations

by admin on February 28, 2013

Quality LinkedIn recommendations are worth a lot. They greatly enhance your Credibility – especially with people who don’t know you.

The short video below shows you the mechanics of asking for a recommendation.

A few suggestions:

  • Always send a personal message when requesting a recommendation
  • Only ask for recommendations from people you’re certain will recommend you.
  • You need both quality and quantity.
  • Always thank the person after they have recommended you

Since LinkedIn is all about networking and connecting with people, your profile acts as your electronic business card. Therefore, your LinkedIn profile should have the same info you have on your business card – i.e. phone, email address, website, etc.

I for one no longer collect business cards from people. I rely on using the LinkedIn mobile app on my Android phone to find people on LinkedIn and communicate with them that way. Therefore if you don’t list your phone number on your LinkedIn account you’re going to make it very hard for me to phone you. Several people have lost referrals from me because of this.

Please watch the short video below to learn the mechanics of adding personal info to your profile.

Networking Math

by admin on February 25, 2013

Today I reached a milestone with my 4,000 LinkedIn connection.

4000 connections

4000 connections

While the number of connections by itself is just a number, fact is that having more connections gives you more POSSIBILITIES for getting introductions to the people you -or for the people in your network – want to meet. This makes your LinkedIn account more valuable. And this makes YOU more valuable to YOUR NETWORK – since you can facilitate more introductions, share more resources and add more value.

Another thing of interest here is that LinkedIn only gives you 3,000 invitations to build your network – you can request additional invitations once you’ve used them and LinkedIn may or may not grant you additional ones. So how can I have 4,000 connections? Simple, people are INVITING ME.

Getting invitations to connect on LinkedIn is the beginning of a possible relationship. You never know where things might go with people. Plus you never know who they know.

In order to get invited on a consistent basis by quality connections you must have a COMPLETE and EFFECTIVE profile. Make sure your picture is professional, your summary explains why it would be of benefit to connect with you and have plenty of recommendations for the work you do.

There are three critical success factors on LinkedIn:

  1. Your profile
  2. Your network
  3. Your activities

Building your network on LinkedIn is one of the best things you can do for your future.Enhanced by Zemanta

How to withdraw a LinkedIn invitation

by admin on February 13, 2013

If you invite people by mistake and/or you change your mind about inviting someone to join your LinkedIn network, you might be able to withdraw the invitation. The following video shows you how to do this plus a few other things you need to be aware of.