One of my clients wanted to connect with people who are in the Hospitality industry and wanted to know both a strategy and an approach to do it effectively. Please watch the video below to see how you can do this.

How to get more LinkedIn invites

by admin on April 9, 2015

We live in a “short attention span world.” People want things faster. They want to expend as little effort as possible to get things done. Getting invited to connect on LinkedIn is no exception. The easier you make it for others to invite you the more they will.

In the video below, I show you a nifty little shortcut to get more invitations on LinkedIn. You create a link that goes straight to your invite page instead of your profile page – saving your future connections one click and making it easier for them to connect to you.

How to change a LinkedIn recommendation

by admin on March 30, 2015

I received an email this morning asking how to change the Job/Title for a recommendation that was previously given. The good news/bad news about LinkedIn recommendations is that ONLY the person who writes the recommendation can change it. This is good news because it enhances the credibility of the recommendation – i.e. you can’t write/edit the recommendations you receive to reflect only what you want others to see. The bad news is that you need to reach out the person who recommended you and ask them to make the changes themselves.

The video below shows the process on how to do this.

Please watch the short video below if there is a recommendation on your LinkedIn profile that you would rather it not be seen by your LinkedIn connections and/or visitors.

In this video I show you how to export your LinkedIn connections. Why do you want to do this? In one word: Insurance. By exporting your connections outside of LinkedIn, you are insuring yourself against something happening with LinkedIn. After all, they could go out of business tomorrow. Or they could suspend your account.

Another reason why you may want to export your connections is because you have a duplicate LinkedIn account and you want to close it but not lose your connections. In this case, you can export the connections before closing the account, close the account and then re-import them into the new account.

Your connections are a very valuable asset. You have worked hard to build your network and develop relationships. This is one step to protect your investment. I recommend you take this step frequently.

Today I received the following question:

“If John and I are 2nd level, is there a way to see who we both know in common (either to ask for an introduction or, if I have her email, to simply reference that ‘I see you know Bill Smith’)?”

Watch the video below to see how to do this.

Asking for LinkedIn recommendations

by admin on February 23, 2015

LinkedIn is always changing it’s layout – it reminds me of shopping at Costco – and as a result, you’ll probably struggle to find the location of some of the features you’re looking for. In my opinion, LinkedIn has made it very difficult to find the link that allows you to ask people to recommend you. I guess all their efforts are on highlighting the Endorsements feature and hiding the Recommendations.

Below is a short video that shows you how to find the Recommendations link to ask your connections to recommend you.

How to edit your LinkedIn Profile’s Headline

by admin on December 5, 2014

Your LinkedIn profile’s headline is a key element in your LinkedIn profile. Most people have a “functional headline” – one that states their title i.e. Realtor, General Manager of XYZ company, etc. I recommend that your headline either create some curiosity/interest in what you do and/or offer a compelling benefit to your target audience. Please watch the video below on how to change the headline.

How to be strategic with your LinkedIn updates

by admin on November 15, 2014

There are three critical success factors on LinkedIn:
1- Your profile
2- Your network
3- Your strategic activities

Nowadays your activities on LinkedIn can pretty much be boiled down to publishing status updates and participation in groups. In this video I talk about the purpose, frequency and content of effective status updates. Enjoy.

Anatomy of a great LinkedIn recommendation

by admin on October 12, 2014

I recently saw an excellent post on the value of a LinkedIn recommendation. The author also had some great suggestions as to what makes a valuable recommendation. See below.

Writing a recommendation lets you drill down into the how and why of your experience working with someone. The golden rule of powerful recommendations is “Show, don’t tell”. Wouldn’t it be more telling to read how Allison built and motivated her team to achieve stellar results instead of reading that “Allison is a great manager”? Always remember that the most compelling recommendations tell a story rather than provide empty statements.

A well-done recommendation should describe and give specific examples, whether they reflect someone’s ability to excel under pressure, act as a compassionate leader, succeed as a collaborative team-member or business partner. For recruiters, future hires or potential business partners, such a recommendation provides an important sign that this connection could be the person they are looking for.

If you’re the one looking to receive recommendations, always begin by identifying the people who know you well and who can best speak to your aptitude for excelling in a particular professional domain, attest to your leadership or management skills or shed light on some of your best accomplishments.